PV Backpack Flyer

Backpack Flyer Guidelines 2025 - 2026 (August – May)

We are excited for the return of everyone’s favorite way to reach parents – The Backpack Flyers! The attention-grabbing booklets will be put into every PVPUSD Elementary School kid’s backpack, making it the ultimate way to connect with the amazing parents of our community.

Ad/copy size: 5.25′ inches wide by 8.25′ inches high (no bleed, and leaves 0.25 margin all around) and will be printed in black and white onto colored paper.  Do not submit white letters on a colored background.  Reverse backgrounds cannot be accepted due to printing limitations.

Flyer cost for 2025 – 2026 is $225 per page/advertisement, plus a once a school year $25.00 Membership Fee..  Multiple sides/pages are allowed and are charged accordingly.

The flyer is printed and delivered to schools by PVPUSD Printing Services.  The flyers are distributed at the school’s and teacher’s convenience to all K-5 PVPUSD students.

Deadlines are firm so that printing can begin the following week. As of December 1, 2025, any overpayment will be deducted from future ads or used for optional add ons. 

Flyer Issues & Delivery Weeks

  • August 2025: Week of August 25
  • September 2025: Week of September 22
  • October 2025: Week of October 27
  • November & December 2025: Week of December 1
  • January 2026: Week of January 12
  • February 2026: Week of February 9
  • March 2026: Week of March 9
  • April 2026: Week of April 13
  • May 2026: Week of May 11

Submission Deadlines

  • August 2025: August 8, 2025 
  • September 2025: September 5, 2025
  • October 2025: October 10, 2025 
  • November & December 2025: November 7, 2025 
  • January 2026: December 12, 2025 
  • February 2026: January 16, 2026 
  • March 2026: February 13, 2026 
  • April 2026: March 13, 2026 
  • May 2026: April 17, 2026 

We are thrilled to share that we are adding three new issues this year!

We’re bringing back this popular upgrade option: Ad in the First 10 Pages – $50/per issue per ad. 
Limited to 10 spots per issue on a first come, first serve basis.

Disclaimer: The first 10 pages of the flyer are reserved for this upgrade option. We cannot guarantee placement on the very first page, but we can guarantee your ad will appear within the first 10 pages.

Thank you for being a valued member of our community. We look forward to your continued partnership and are excited about what’s ahead!

Questions ? Call: 310-940-1445 or Email bpfadvertising@gmail.com

Backpack Flyer is a program of PV Publications and Palos Verdes Peninsula Unified School District(PVPUSD). PV Publications and PVPUSD are not affiliated with and do not endorse the events and/or activities in this packet and reserve the right to refuse submissions that do not fit PVPCC Guidelines.

We’re launching a Kids & Family Spotlight Directory — a digital directory on our website featuring the best kids’ activities, programs, and family-friendly businesses in the South Bay. Whether you offer classes, camps, entertainment, enrichment, or family services, this is a great way to increase your visibility and connect with local parents looking for trusted resources!
View Directory Here!

Latest Backpack Flyers

PV Backpack Flyer Ad Submission
Business title that will be displayed in the Backpack Flyer's Directory Page
If applicable
If applicable
Drag & Drop Files, Choose Files to Upload
PLEASE FOLLOW SIZING GUIDELINES: 5.25' WIDE by 8.25' HIGH vertical format (no bleed). It will be printed in black and white onto colored paper. Do not submit white letters on a colored background. Reverse backgrounds cannot be accepted due to printing limitations. Ads should be either a high quality PDF or JPEG. Flyer will be a vertical booklet format.